pricing + value

Why my offerings cost what they cost — and why that matters.

Welcome, love.

If you’ve wandered to this page, you’re probably curious about how I price my work — the kits, the readings & healing sessions, the rituals, the medicine bundles, the handmade art & crafts. And I get that. In a world full of mass-produced “spiritual goods,” it can be hard to understand why one item in an online bookstore is $12 and another is $44… or $144.

So let me tell you a truth that guides every part of my business, every product I make, every ritual I craft:

Magic has value because the container has value.

You’re not buying trinkets here.
You’re buying craft.
You’re buying intention.
You’re buying spiritual labor.
You’re buying something made slowly, thoughtfully, and with ritual in every step.

My pricing reflects the materials, yes — but it also reflects:

  • the years of study behind every herbal blend and oil

  • the emotional labor of holding space through tarot and healing

  • the spiritual labor of channeling rituals and writing prompts

  • the ancestral labor that lives in these practices

  • the creative labor of designing, writing, photographing, and teaching

  • the energetic labor of preparing myself to make things that move through me, not just out of habit

In other words: my offerings are not factory-made. They’re soul-made. Even when I sell mass-produced items, I price them fairly. I also sell gently used item—thrifted or antiqued—to reflect my dedication not to create a bunch of crap in the world, but to reuse the perfectly good. I cleanse everything, and price is based on what I PAID, not what is the market value.

The Difference Between Items and Containers

A crystal by itself is an item.
A spell jar is an item.
A candle is an item.

But a Shadow Work Kit, a Solstice Bundle, or a Tarot Reading is a container.

A container holds:

  • guidance

  • safety

  • intention

  • clarity

  • emotional support

  • ritual structure

  • transformation

You’re not purchasing objects; you’re purchasing an experience and a spiritual framework. And that has a different energetic weight — and a different price point.

Why I Don’t Underprice My Magic

There was a time I was so afraid of not having customers and clients that I priced everything low so it would be “accessible,” and you know what happened?

I burned out. I drained myself. I overgave. I undercharged. And I felt like I was running a factory instead of a sacred practice.

Now? I price in a way that honors:

  • the time it takes

  • the materials I use

  • the energy required

  • the ritual behind the craft

  • and the sustainability of my work

If my well is empty, I cannot hold space for you. And you deserve someone resourced, steady, and grounded.

This is why a kit like the Shadow Work Ritual Kit is not $33 — it’s $44. Because shadow work requires more than ingredients.

  • It requires a container.

  • It requires guidance.

  • It requires me.

Energy Exchange Is Sacred

Pricing is not punishment. Pricing is not gatekeeping. Pricing is not greed. Pricing is a form of energetic reciprocity — a mutual exchange that says:

“I honor what you’ve created,” and “I honor what I receive.”

Your investment tells the universe (and your nervous system): “This work matters.”

And my pricing tells the universe (and my inner self): “My labor is worthy of being sustained.”

Accessibility Still Matters

I believe in access, which is why I offer:

  • sliding scale options or payment plans for classes and readings (reach out and ask!)

  • free content through the podcast, newsletters, and social media

  • lower-cost offerings during seasonal sales like the 12 Days of Alchemy

  • occasional pay-what-you-can community sessions

  • free blessings, rituals, and educational posts all year long

There is always a doorway into my work, no matter your budget. But sustainability matters too. If my business can’t support me, it can’t support anyone else.

In Short:

My pricing reflects:

  • the real cost of materials

  • the true cost of labor

  • the hidden cost of emotional + spiritual holding

  • the ancestral cost of carrying the craft

  • and the energetic cost of doing soul-level work

It honors me.
It honors you.
It honors the magic between us.

Thank you for valuing this work — and for valuing me.